Prepared for Brew York

Turn every pint into a lasting relationship

Stampede helps craft breweries like Brew York capture guest data across all seven venues, automate marketing, and build the kind of loyalty that keeps people coming back — from Walmgate to Knaresborough.

7
Venues
20+
Fresh beers on tap
0
Guest data captured

Where Brew York stands today

A quick audit of your guest-facing digital experience across your seven venues — and where the biggest opportunities lie.

Guest Wi-Fi & Data Capture

No branded captive portal across venues. Every guest who connects is an anonymous visitor — zero email, zero data, zero retargeting.

● Not in place

CRM & Guest Profiles

No unified guest database across your seven locations. You can't tell if a regular at Walmgate has ever visited The Mitre.

● Not in place

Automated Marketing

Social presence is strong, but no automated email/SMS journeys to bring lapsed guests back or drive midweek covers.

● Partially covered

Loyalty & Rewards

No digital loyalty programme. Craft beer lovers are inherently tribal — there's a huge opportunity to reward repeat visits across all venues.

● Not in place

Reviews & Reputation

Strong Google ratings but no automated review generation. Post-visit nudges could significantly increase volume and recency.

● Partially covered

Bookings & Pre-orders

Taproom events and street food nights would benefit from integrated booking with automatic guest capture and follow-up.

● Partially covered

One platform. Seven venues. One guest profile.

Stampede unifies your guest data whether they're drinking Juice Forsyth in Walmgate or a Golden Eagle in Otley.

Beer Hall & Tap Room Handley Tap Old Grey Mare The Market Tap Towers Taproom Horse & Farrier The Mitre

Built for multi-site hospitality

Six products that work together to capture, understand, and grow your guest relationships across every Brew York venue.

📶

Smart Wi-Fi

Capture every guest, every visit

Brew York-branded captive portal across all seven venues. Guests log in once, you capture their data forever.

  • Branded login with your yellow & dark palette
  • Email, name & marketing opt-in on first visit
  • Automatic return-visit tracking across all sites
  • Real-time footfall analytics per venue
👥

Guest CRM

Know your regulars by name

Unified profiles that follow guests across Walmgate, Osbaldwick, Pocklington and beyond.

  • Single profile per guest across all 7 venues
  • Visit frequency, recency & venue preferences
  • Segment by behaviour: new / regular / lapsed
  • Identify your top 100 superfans instantly
✉️

Automated Marketing

The right message at the right moment

Trigger campaigns based on real visit behaviour — not guesswork. Perfect for new beer launches and taproom events.

  • Welcome journey after first Wi-Fi login
  • Win-back campaigns for lapsed guests (30/60/90 days)
  • New release announcements to opted-in fans
  • Birthday & anniversary automations
📅

Bookings

Fill your taproom, capture the data

Integrated booking for tap takeovers, brewery tours, street food nights and private events — with automatic guest capture.

  • Online booking widget for your website
  • Automatic confirmation + reminder emails
  • Guest data feeds straight into your CRM
  • Post-event follow-up with review request

Reviews & Reputation

More 5-stars, less effort

Automatically ask happy guests to leave reviews on Google after every visit. Catch negative feedback privately before it goes public.

  • Post-visit review request via email/SMS
  • Smart routing: happy → Google, unhappy → private
  • Reputation dashboard across all 7 venues
  • Respond to reviews from one inbox
🏆

Loyalty

Reward your tribe

Digital loyalty programme that works across every Brew York venue. Reward visits, not just spend — perfect for craft beer culture.

  • Points per visit across all 7 locations
  • Redeem for merch, brewery tours, or free pints
  • Tiered VIP levels for your biggest fans
  • Launch-day early access for loyalty members

What this looks like in 12 months

Conservative estimates based on Stampede's brewery and multi-site hospitality clients.

Guest Database

Build a CRM of 25,000+ opted-in guests across seven venues within the first year — from zero.

● High confidence

Return Visits

Automated win-back campaigns typically drive a 15-20% increase in repeat visit frequency.

● High confidence

Google Reviews

Expect 3-5× more Google reviews per venue per month with automated post-visit prompts.

● High confidence

Let's brew something together

15-minute call to walk through how Stampede would look across your seven venues.

Book a call with Lewis →