Why leading hospitality operators are replacing fragmented tech stacks with a single, connected guest experience platform.
Your tech stack was built one tool at a time. Each solves one problem — but together they create a bigger one: fragmented guest data and rising costs.
Great till system — but transaction data stays siloed. Knows what was ordered, not who ordered it or whether they'll return.
CRM and reservations, but charges per cover at scale. Requires separate onboarding, training, and integrations.
Booking engine — but you're already paying SevenRooms for reservations. Duplicate functionality, duplicate cost.
Email and push marketing. But without unified guest data, you're blasting lists with no personal context.
contracts, 4 support teams, 4 billing cycles — and a fragile integration layer holding it together. When one vendor updates, the whole stack wobbles.
One platform that does what four separate tools attempt — with the data layer none of them can match.
| Capability | Stampede | Lightspeed | SevenRooms | ResDiary | Airship |
|---|---|---|---|---|---|
| Guest Wi-Fi & Auto Capture | ✓ Built-in | — | — | — | — |
| Online Reservations | ✓ Unlimited, £0 commission | — | Per-cover fee | ✓ | — |
| Unified Guest CRM | ✓ All touchpoints | — | Booking data only | — | — |
| Email & SMS Marketing | ✓ Automated | — | Basic | — | ✓ |
| Automated Campaigns | ✓ Birthday, win-back, lapsed | — | Limited | — | ✓ |
| Loyalty Programme | ✓ No app needed | Add-on | Enterprise only | — | — |
| Review Management | ✓ Auto-request & routing | — | Basic | — | — |
| Gift Cards | ✓ Digital + physical | Add-on | — | — | — |
| Walk-in Guest Capture | ✓ Via Wi-Fi | — | — | — | — |
| Square POS Integration | ✓ Native | Competitor | Limited | Limited | — |
| Single Dashboard | ✓ Everything in one | Separate | Separate | Separate | Separate |
A fragmented stack costs more than the sum of its subscriptions. Factor in integration maintenance, multi-vendor support, and team training across four platforms.
Guest Wi-Fi isn't just connectivity — it's the most powerful data capture tool in hospitality.
Lightspeed, SevenRooms, ResDiary, and Airship all rely on guests actively booking or buying to capture data.
Walk-ins — often 40–60% of covers — remain completely invisible to those platforms.
Stampede captures every guest who connects to Wi-Fi. No booking required. No app download. No loyalty signup. They walk in, connect, and you know who they are.
Name, email, and visit timestamp captured instantly. Zero friction for the guest.
Every visit, booking, purchase, and interaction enriches the same guest profile.
Birthday offers, lapsed-guest win-backs, and targeted promos fire on autopilot.
More repeat visits, higher spend, better reviews — all from data you already had.
Every module works seamlessly together from day one. One login, one guest profile, one team dashboard.
Auto-capture every visitor. No forms, no friction.
One profile per guest. Every touchpoint unified.
Unlimited reservations. Zero commission. Google integrated.
Email, SMS, automated campaigns. Data-driven targeting.
Auto-request after visits. Route to Google & TripAdvisor.
Digital & physical. Customers become your acquisition channel.
Points from purchases. No app needed. Digital wallet passes.
One dashboard. New vs returning, frequency, spend, conversions.
See how Stampede replaces your fragmented stack with one connected platform — in a 15-minute demo.